With most videos being less than 5 minutes long, and focused primarily on Indian street food, Hebbars Kitchen leads the way for healthy Indian vegetarian cooking. Primarily a small team, Hebbars Kitchen is composed of Archana Hebbar on the helm, alongside her husband, Sudarshan, and their friend, Shreepeda, who assists his wife, and manages communication and social media accounts, respectively.
Curiously enough, with more than 4 million subscribers, Archana was never a professional cook. A software tester by trade before her channel and blog became popular, she now motivates millions of people to learn and enjoy cooking. Archana is a shining example that anyone can be successful in the kitchen.
Her channel, Hebbars Kitchen, features videos that are informative, and succinct. With most video durations being only a song’s length. Accompanied by bright music, with a nice and simple overhead angle focused on what’s important: the food.
Archana Hebbars’ Goal:
“To encourage and motivate people to enjoy cooking with simple video recipes. Mainly focusing on health and nutrition rich vegetarian recipes.”